“Just Win, Baby!”
“Commitment to Excellence”
“Pride & Poise”
Just Win, Baby! is the most popular of the phrases and speaks to the owner Al Davis’s total obsession with winning. From the start his goal was to win nothing less. That means every move he made was oriented toward winning the championships, keeping his eye on the prize and never settling for less. I think it also comes from his Bronx street attitude of always going for the top, anything less than the best is a failure. This motto has a catch-22 though, in that sometimes trying to win NOW sets you up for failure in the long term. You can develop a short term mentality and that’s dangerous in this game.
Commitment to Excellence is the other well known phrase. This one is about quality, about long-term values that last from game to game, season to season. The goal is to WIN but the way to achieve that goal is to create and instill excellence in your team. Again, Al will accept nothing less, and if you don’t achieve excellence you will be fired!
The final slogan is Pride & Poise. This is the motto I’ve chosen for this blog, as it is less known and less discussed. As much as winning and excellence of play is emphasized, the attitude and comportment of the players is of equal importance. This blog is dedicated to investigating, What is this pride and poise that a Raider must always possess? I won’t try to answer that here but here are a few ideas:
Pride & Poise: playing every game up until the last second, no matter how long the odds.
Pride & Poise: carrying forward Raiders legendary history and success, never forgetting this team was once the best in all of professional sports and can be again.
Pride & Poise: Playing up the the edge of the rules, and past when necessary to make a statement.
Pride & Poise: No apologies for demolishing and crushing opponents into the ground, and no whining when we lose.
Pride & Poise: Expecting extra penalties from the referees, and knowing every game must be won despite it.
Pride & Poise: Making sure opposing teams and visitors never forget their visit to the Black Hole…
Pride & Poise: Giving respect when deserved and taking it when it’s earned, even if it means a few personal fouls!